A reactivation engine that spots at-risk members, sends thoughtful nudges, and runs win-back campaigns for you.
Typical fit: member-led gyms and studios focused on class fill, retention, and win-back.
Most gyms have the data to spot drop-offs early, but not the time to act consistently.
Member data shows who is drifting, but without structured follow-up, churn keeps winning.
Spot at-risk members early, run supportive check-ins, and win back lapsed members with consistent journeys.
This bundle uses your attendance and membership data to spot risk early and launch supportive journeys automatically.
A small lift in retention often does more for revenue than the next promotion.
Support habits early, catch drop-offs fast, and win back members without constant manual follow-up.
Consistent onboarding, check-ins, and win-back journeys keep more members paying for longer.
Define journeys, connect data, launch with a subset, then refine based on retention metrics.
Review your membership model, systems and current communication flows.
Agree how you want to onboard, support and win back members.
Link automation into your membership or booking system and test with a subset of members.
Track retention metrics and adjust journeys for tone, timing and impact.
Retention journeys should feel like genuine check-ins — not spam.
Messages are written to feel like genuine check-ins from your team.
You set clear rules on how often members can be contacted and in what circumstances.
We use your existing systems and data wherever possible rather than introducing new complexity.
You see the impact in plain numbers so you can judge whether the approach feels right.
We work with common membership and booking platforms used by independent gyms and studios. Where direct integrations are not available, we use exports and simple connections to keep journeys running.
The focus is on supportive, low-volume communication that feels helpful, not pushy. You decide how often members should receive messages and can adjust anything that does not feel right.
Yes. You can define different journeys for contract members, month-to-month members, class-pack holders and other groups. This ensures messages and offers stay relevant.
We track retention and engagement metrics such as churn rate, visit frequency and reactivation numbers. These are summarised in simple reports so you can see whether things are improving.
The aim is to reduce manual admin, not increase it. Coaches may be involved in shaping message tone, but day-to-day the system handles the heavy lifting.
Yes. Journeys can be paused, edited or expanded as your membership model changes. You remain in control of the approach.
Churn, drop-off, and reactive follow-up keep revenue flat. The ‘Membership Reactivation Engine’ shows how to support members earlier and smooth revenue with the data you already have.