Salons & barbers: fill more chairs automatically.

Smart reminders, rebooking journeys and a simple virtual receptionist keep your columns full, even when nobody can get to the phone.

Empty chairs are expensive.

No-shows, missed calls, and out-of-hours DMs quietly create gaps in the diary — even when demand is there.

Where revenue slips through the diary.

When you’re with clients in the chair, you can’t always answer calls, reply to messages, or chase confirmations. Automation handles the repetitive admin so bookings stay tighter and columns stay fuller.

  • Clients forget appointments or cancel last minute, leaving paid time unused.
  • Phones ring during busy periods and nobody can break away from clients to answer.
  • Staff spend breaks and evenings sending reminders or moving bookings around.
  • Online bookings and direct messages arrive at all hours and are easy to miss.
  • There is no consistent process for encouraging clients to rebook or upgrade services.

The ‘Chair-Filler Automation Suite’

Reduce no-shows, refill cancellations, and nudge rebookings — without adding more admin.

Keep your columns full in the background.

A set of simple automations that sits alongside your existing booking system to reduce no-shows, refill cancellations and encourage repeat visits. It quietly keeps your chairs and treatment rooms busier without adding more admin.

  • Automated SMS or messaging reminders before every appointment, with easy reschedule links.
  • Smart cancellation flows that offer freed-up slots to waiting clients or those nearby in the diary.
  • Virtual receptionist for common questions about prices, opening hours, locations and basic services.
  • Post-visit follow-up messages nudging clients to rebook or pre-book their next appointment.
  • Simple campaigns for lapsed clients who have not visited for a set period.
  • Optional prompts to request reviews or before-and-after photos where appropriate.

Small no-show rates still hurt

One missed appointment is lost revenue — and it’s hard to refill at short notice.

10%
Even a “small” no-show rate means 1 in 10 paid appointments disappears
£39
Average missed beauty appointment revenue lost when a client doesn’t turn up
40%
Roughly 40% of salon bookings happen outside opening hours
70%
Automated reminders can cut salon no-shows by up to 70%

Fuller columns, calmer days

Fewer no-shows, more rebookings, and less chasing — without changing how you work on the floor.

Less admin, more paying clients

Keep your diary tighter with consistent confirmations, reminders and rebooking prompts — so more appointments actually happen.

  • Fewer no-shows and more of your day filled with paying clients.
  • Less manual chasing and rescheduling for owners and receptionists.
  • Better client experience with timely, clear communication before and after visits.
  • Higher rebooking rates and more predictable income month to month.
  • Owners who can step away from the front desk without worrying about missed calls.

Simple steps from audit to launch

Get the core flows live, then refine with real feedback.

Quick automation audit

Review how you currently take bookings, send reminders and manage cancellations.

Map your ideal journeys

Decide when clients should receive messages, what they should say and how they should respond.

Connect and test

Link the automations to your booking system and messaging channels, then test with a small group.

Roll out and refine

Expand to all clients, then tune messages and timings based on feedback and results.

On-brand, client-friendly, and in your control

Keep communication helpful — without spamming clients or changing your booking tool.

You control frequency and channels

You choose how often clients hear from you and through which channels.

Your salon’s tone of voice

Messages are written in your salon’s tone of voice and can be adjusted at any time.

Works with your booking tools

We work with the booking tools you already use wherever possible.

Clear pricing upfront

You see a clear list of what is included and what it costs before anything goes live.

Salon Automation FAQs

Will clients be annoyed by automated messages?

Clients are generally grateful for clear reminders and easy ways to change appointments. We work with you to set sensible limits on how often messages go out and what they say. If you receive feedback that something feels too much, we adjust it.

Does this work with our current booking system?

In most cases, yes. We aim to connect to the system you already use so that bookings and changes stay in one place. If direct integration is not possible, we design simple handovers that still keep your diary accurate.

Do we have to take deposits for this to work?

No. The suite works with or without deposits. That said, we can help you introduce deposits or stricter cancellation rules if you decide they are appropriate for your clientele.

How long does setup take?

For a typical independent salon, the core flows can usually be live within a few weeks. We start with reminders and simple rebooking journeys, then expand once you are comfortable with how everything feels.

Can we send different messages for different stylists or services?

Yes. You can decide to treat high-value services or specific stylists differently. For example, colour appointments might have earlier reminders or firmer cancellation language than a quick trim.

What if a client replies with a complex request?

Whenever a client message falls outside the usual patterns, the system flags it for a human to handle. We design these handovers so that nothing important gets missed.

Ready to stop losing time and money to empty chairs?

If late cancellations, no-shows and constant admin are wearing you down, the ‘Chair-Filler Automation Suite’ can help. A short conversation is enough to identify where automation can quietly keep your salon busier without changing how you work on the floor.

Book my free salon automation audit