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Gym & studio automation

Gym automation that tracks every inquiry to membership

See exactly where every lead went

  • Every inquiry has an owner
  • Trials tracked end to end
  • Injuries always stay human

For gyms and fitness studios that want to see where every lead went.

A trial inquiry lands on Instagram, a call hits a second site: plenty of activity, zero visibility. Silverstone AI gives your front desk one reliable view, end to end, for gyms and studios in the US and UK.

  • Every inquiry lands with a visible owner
  • Trials tracked from booking to follow-up
  • Injuries and disputes always stay human
  • US & UK clients
  • London studio, US-based team
  • Human-reviewed automation
  • Scoped before build
  • Staged implementation
  • 24-hour team coverage
Location-awareMember-contextualConsent-ledStaff-owned
Built for your market

Same invisible trial. Your club system.

A trial inquiry on Instagram in Miami and one in Manchester go invisible the same way. The journey is identical; the club-management platform and what you call a class pass change.

London12 US metros4 time zonesOne system, two markets

Market focus

New YorkBostonPhiladelphiaChicagoAtlantaMiamiDallasHoustonDenverLos AngelesSan FranciscoSeattle

New frontier · First-in-city offer

Can’t find your city? Put it on the map.

Be the first business in your metro to run a Silverstone AI system and take 10% off your build. Enter the new frontier — and be ready for what’s next before anyone else in town is.

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Market focus

United States

Who runs it
Gyms, boutique fitness studios, health clubs and CrossFit boxes, from a single location to a franchise group.
Plugs into
  • Mindbody, ClubReady, ABC Fitness or Zen Planner
  • Google Business Profile, Instagram and ClassPass leads
  • Your class schedule, waitlist and membership records
Your words
Free trials, tours, class packs, memberships, freezes, the front desk.
Stays with people
Injury and exercise suitability, safeguarding, disputes, refunds and freezes.

United Kingdom

Who runs it
Independent gyms, boutique studios and multi-site clubs.
Plugs into
  • Glofox, Mindbody, ClubRight or Gymcatch
  • Google Business Profile, Instagram and ClassPass leads
  • Your timetable, waitlist and membership records
Your words
Trials, tours, class passes, memberships, freezes, reception.
Stays with people
Injury and exercise suitability, safeguarding, disputes, refunds and freezes.
Identical in both
  1. Every inquiry from any channel lands with a visible owner and a real trial or tour slot.
  2. Class capacity and waitlists read your live system, never a stale timetable.
  3. Follow-up reflects attendance and recorded consent, honors opt-outs and quiet hours; health questions always reach qualified staff.
Demand between systems

Why do gym and studio inquiries go missing between systems?

Because no single system owns them. A trial request arrives on Instagram, a call reaches a second site, a form sits in an inbox, and none of it lands at the front desk or reception as one record. The goal is fewer lost inquiries, clearer handoffs and communication that actually reflects reality, across every location and channel.

Interest arrives everywhere

Website, phone, social and walk-in: one owner, instantly.

Trial booked, follow-up unclear

Attendance recorded, the right staff action triggered.

Class capacity shifts fast

Timetable and waitlist tied to your live system.

Inactive isn't identical

Segmented by status and consent before a single message sends.

Member-context systems

Classes, onboarding, retention, connected

Retention isn't a stream of discounts. It's recognizing a change and picking the right response. Messages to members and lapsed members run on recorded consent, honor an opt-out the moment it arrives, and are held to sensible hours in the member's own time zone rather than head office time.

Class answers

Schedule and capacity from your live system, never medical advice.

Waitlist movement

Released places offered in order, stopped the moment a spot is confirmed.

Onboarding, sequenced

Every step visible to staff; nothing falls through.

Status-aware reactivation

The right message, or none at all, never a blanket blast.

The trial journey

How does a free trial become a paid membership?

In five steps, each with an owner. The inquiry is identified from whichever channel it arrived on, a real trial or tour slot is booked, a named member of staff is notified, attendance is written back from your club system, and onboarding starts only once the member says yes. Health suitability is never assessed by the system.

  1. Inquiry identified

    Location, goal and interest captured from any channel, with no health assessment.

  2. Trial routed

    A real trial or tour slot, with access and preparation info attached.

  3. Owner notified

    A visible record created; the inquiry stops being invisible.

  4. Attendance recorded

    Follow-up reflects what actually happened, not a guess.

  5. Membership begins

    Onboarding starts only after they say yes, with nothing skipped.

Operable by the front desk

A system your front desk can run

What already works gets connected, never ripped out.

An AI receptionist handles the routine questions that reach the front desk or reception; lead follow-up workflows connect forms, calendars and staff tasks in Mindbody, Glofox, ClubReady or whichever platform runs the club.

A governed content system maintains class and community info; custom member applications power a member portal, with a conversion-led gym website sharpening the offer before the inquiry.

Illustrative member-journey panel at a gym front desk.
Verified results

Audience and engagement, verified

Verified Silverstone AI performance
+272%Follower growth (campaign)
+640.7%Content interaction (campaign)
+338%Link clicks (campaign)
6.2%Interaction rate (3 months)

Verified Silverstone AI campaign delivery results: the scale of attention the operating system converts into tracked trials.

Results achieved through Silverstone AI systems. Outcomes vary by starting process, data quality, channel mix and implementation scope.

Duty of care

What does automated follow-up never decide?

Anything clinical or discretionary. Automation coordinates inquiries, schedules and reminders. People decide injury, safeguarding, disputes and retention discretion. These are non-clinical workflows: the system handles scheduling and admin for US health clubs and UK gyms alike, and stops where clinical information begins. A cancellation always gets a clear, fair route, never obstruction.

With your staff, always
Injury advice & exercise suitability
Health disclosures & safeguarding
Disputes, refunds & freezes
Discretionary retention calls
Cancellations, clear and fair, always

Review your trial conversion

Bring one trial or lead that got hard to track. We'll map the systems and actions around it, live.
One journey first

One measurable journey first

Built for how the club actually runs, with staff visibility and override from day one.

01

Map the channels

Every inquiry channel and location.

02

Identify authority

Class, trial and membership systems, confirmed.

03

Define permissions

Questions and actions, written down.

04

Select one path

Inquiry to trial, proven first.

05

Test the edges

Capacity, no-shows, disclosures, cancellations.

06

Review and expand

Scope grows only once it's proven.

Illustrative member-retention workflow panel in a gym setting.
Illustrative trial-booking and follow-up panel for a fitness studio.
Readiness

Is this your operation?

It fits clubs already taking more inquiries than anyone can chase by hand, running trials and memberships through one authoritative system, with a named person who owns follow-up. Attention becomes value only when you can recognize intent and own the next step, in a single US studio or a UK multi-site group.

    Repeated inquiry volume across channels
    Defined trial and membership routes
    Reasonably clean member data
    A named owner for follow-up

Not a fit if membership systems aren't authoritative, cancellation practices are deliberately opaque, or automation is expected to give health advice.

Questions

Questions operators ask

Yes, where your trial or class system is authoritative, whether Mindbody, Glofox, ClubReady, ABC Fitness or Zen Planner, with capacity and waitlist rules tested before launch.

Yes, using attendance and consent-aware status. High-value conversations always stay with staff.

Segmented, consent-led communication; health and disputes always need careful human handling.

No. It removes repeated questions so staff can focus on tours, members and exceptions.

No. Health and exercise-suitability questions always reach qualified staff.

It handles scheduling and admin, not clinical detail. These are non-clinical workflows: trials, tours, class bookings, membership admin and reminders. Injury questions, health disclosures and exercise suitability route to qualified staff, in a US health club or a UK gym alike, and are never answered by the system.

Consent is captured where the inquiry starts and stored on the record, so every message traces back to a permission. Outbound SMS to US numbers is designed around TCPA expectations: recorded consent, an immediate stop on opt-out, and sending only inside local daytime hours. Automated email is built the same way, with accurate sender details, a real postal address and a working unsubscribe. Your own legal review signs off the final message set.

Yes. Each site keeps its own schedule, capacity and staff owners, and messages are timed against the member's local zone rather than head office. A group running studios in New York and Denver, or clubs in London and Leeds, gets one view of inquiries with routing rules per location.

Scope sets the price. Every implementation and support band on our pricing page is published in both US dollars and pounds sterling, so a US club and a UK club are quoted from the same table. A discovery call scopes one journey first, and the quote follows from that rather than an hourly guess.

Inquiry to active member, reliably

One call examines your journey across channels, systems and staff, and whether a clearer layer improves follow-up without replacing what makes the club valuable. See how we deliver and how scope shapes pricing.

No health advice · no obstructive cancellation design · community stays human.